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werk it 2018


A Women's Podcast Festival

November 12-17, 2018 at venues across New York City

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werk it 2018


A Women's Podcast Festival

November 12-17, 2018 at venues across New York City

Werk It! A Women's Podcast Festival

Join Werk It: A Women’s Podcast Festival, the inimitable annual gathering for women shaping the future of podcasting!

 November 13-14, 2018 at Knockdown Center in New York City

Two full days of conversations, workshops, live tapings, networking events, and one-on-one mentoring sessions, plus our Podcast Accelerator: your chance to pitch a show, incubate a pilot, and score a development deal with WNYC Studios.

Register now to become a part of our growing community of female and non-binary producers, hosts, writers, reporters, editors, engineers, social media managers, marketers, sound designers, video producers, entrepreneurs, and executives. We come from across the United States and around the world, in all stages of our careers. 


November 12-17, 2018 at venues across New York City

Werk It welcomes everyone – men included! – to join us at a dozen events happening at venues in Manhattan, Brooklyn, and Queens throughout the week of the festival. Event tickets are on sale now!

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Register to Attend


Register to Attend


 

Two-Day Werk It Pass - $400

  • Admission to Two Days of Programming on nov 13 + 14 at knockdown center

  • Lunch, Coffee and soft drinks included on both days

  • invitation to the werk it after party

  • access to networking and mentoring programs

  • an invite to a private Facebook group only for Werk It attendees and alumni.

 
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Presenters


Presenters


  Theo Balcomb , Managing Producer,  The Daily  from the New York Times

Theo Balcomb, Managing Producer, The Daily from the New York Times

  Phia Bennin , Senior Producer,  Reply All

Phia Bennin, Senior Producer,
Reply All

  Katherine Brewer , Coordinating Producer, WBUR

Katherine Brewer, Coordinating Producer, WBUR

  Antonia Cereijido , Reporter and Producer,  Latino USA

Antonia Cereijido, Reporter and Producer, Latino USA

  Joni Deutsch,  Host and Producer, WFAE’s  Amplifier

Joni Deutsch, Host and Producer, WFAE’s Amplifier

  Adizah Eghan , Producer,  Snap Judgment

Adizah Eghan, Producer,
Snap Judgment

  Karen Frillman , Executive Producer, WNYC Narrative Unit

Karen Frillman, Executive Producer, WNYC Narrative Unit

  Mary Harris,  Host,   The Realness

Mary Harris, Host,
The Realness

  Adele Jackson-Gibson , Co-Host,  Rule Breakers

Adele Jackson-Gibson, Co-Host, Rule Breakers

  Tatiana King Jones , Owner of ForAllNerds & Host,  FanBrosShow

Tatiana King Jones, Owner of ForAllNerds & Host, FanBrosShow

  Megan Lazovick , Vice President, Edison Research

Megan Lazovick, Vice President, Edison Research

  Liz Mak , Producer,  Snap Judgment

Liz Mak, Producer,
Snap Judgment

  Leslie Merklinger,  Senior Director of Audio Innovation, CBC

Leslie Merklinger, Senior Director of Audio Innovation, CBC

  Sitara Nieves , Executive Director of On Demand, Marketplace

Sitara Nieves, Executive Director of On Demand, Marketplace

  Kaitlin Prest,  Host,  The Heart  & Creator,  The Shadows

Kaitlin Prest, Host, The Heart & Creator, The Shadows

  Paula Szuchman,  Vice President of On-Demand Content, WNYC Studios

Paula Szuchman, Vice President of On-Demand Content, WNYC Studios

  Stacey Vanek Smith,  Co-Host,  Planet Money

Stacey Vanek Smith, Co-Host, Planet Money

  Manoush Zomorodi,  Host,  ZigZag

Manoush Zomorodi, Host,
ZigZag

  Madeline Baran , Host and Lead Reporter,  In The Dark

Madeline Baran, Host and Lead Reporter, In The Dark

  Emanuele Berry , Associate Editor,  The Nod

Emanuele Berry, Associate Editor, The Nod

  Nicole Buntsis , Sr. Manager of Podcast Marketing, Panoply Media

Nicole Buntsis, Sr. Manager of Podcast Marketing, Panoply Media

  Amy S. Choi,  Co-Founder & Editorial Director,  The Mash-Up Americans

Amy S. Choi, Co-Founder & Editorial Director, The Mash-Up Americans

  Erika Dilday , Executive Director, Futuro Media Group

Erika Dilday, Executive Director, Futuro Media Group

  Caitlin Esch , Reporter-Producer,  The Uncertain Hour

Caitlin Esch, Reporter-Producer, The Uncertain Hour

  Julia Furlan,  Former Supervising Producer, Buzzfeed News

Julia Furlan, Former Supervising Producer, Buzzfeed News

  Kerri Hoffman,  CEO,  PRX

Kerri Hoffman, CEO,
PRX

  Dr. Janina M. Jeff,  Geneticist  &  Host,  In Those Genes

Dr. Janina M. Jeff, Geneticist & Host, In Those Genes

  Juleyka Lantigua-Williams , CEO,   Lantigua Williams & Co.

Juleyka Lantigua-Williams, CEO, Lantigua Williams & Co.

  Rebecca Lehrer,  Co-Founder & CEO,  The Mash-Up Americans

Rebecca Lehrer, Co-Founder & CEO, The Mash-Up Americans

  Nicaila Matthews Okome , Creator & Host,  Side Hustle Pro

Nicaila Matthews Okome, Creator & Host, Side Hustle Pro

  Celia Muller , Corporate Counsel, New York Public Radio

Celia Muller, Corporate Counsel, New York Public Radio

  Irene Noguchi , Executive Producer,  Today, Explained

Irene Noguchi, Executive Producer, Today, Explained

  Sam Riddell,  Principal Host,  Inner Hoe Uprising

Sam Riddell, Principal Host, Inner Hoe Uprising

  Megan Tan , Independent audio producer, Gimlet, NPR, Pineapple Street Media

Megan Tan, Independent audio producer, Gimlet, NPR, Pineapple Street Media

  Molly Webster,  Features Producer & Guest Host,  Radiolab

Molly Webster, Features Producer & Guest Host, Radiolab

  Shumita Basu , Producer, WNYC

Shumita Basu, Producer,
WNYC

  Emily Botein,  Vice President of On-Demand Content, WNYC Studios

Emily Botein, Vice President of On-Demand Content, WNYC Studios

  Rebecca Carroll , Cultural Critic, Host & Editor of Special Projects, WNYC

Rebecca Carroll, Cultural Critic, Host & Editor of Special Projects, WNYC

  Charlotte Cooper , Audience Conversation Manager, WNYC

Charlotte Cooper, Audience Conversation Manager, WNYC

  Wendy Dorr,  Managing Editor for Narrative Audio, The New York Times

Wendy Dorr, Managing Editor for Narrative Audio, The New York Times

  Stephanie Foo , Producer,  This American Life

Stephanie Foo, Producer, This American Life

  Christy Gressman,  Partner,  Night Vale Presents

Christy Gressman, Partner, Night Vale Presents

  Ellen Horne,  Independent Producer & Former Executive Producer,  Radiolab

Ellen Horne, Independent Producer & Former Executive Producer, Radiolab

  Mary Kidd , Project Lead, Preserve this Podcast

Mary Kidd, Project Lead, Preserve this Podcast

  Alex Laughlin,  Independent Producer

Alex Laughlin, Independent
Producer

  Lynn Levy , Host,  The Habitat

Lynn Levy, Host,
The Habitat

  Kristen McCallum , Founder & Executive Director,  SafeWordSociety

Kristen McCallum, Founder & Executive Director, SafeWordSociety

  Tracy Mumford,  Producer, American Public Media

Tracy Mumford, Producer, American Public Media

  Lauren Ober,  Podcast Host and Consultant

Lauren Ober, Podcast Host and Consultant

  Angélique Roché,  Host, SYFY WIRE's  Geeksplain  +  Marvel's Voices

Angélique Roché, Host, SYFY WIRE's Geeksplain + Marvel's Voices

  Bridget Todd,  Co-Host,  AFROPUNK Solution Sessions

Bridget Todd, Co-Host, AFROPUNK Solution Sessions

  Jenna Weiss-Berman,  Co-Founder, Pineapple Street Media

Jenna Weiss-Berman, Co-Founder, Pineapple Street Media

  Allison Behringer , Independent Producer & Creator,  Bodies

Allison Behringer, Independent Producer & Creator, Bodies

  Becca Bressler,  Production Manager,  Radiolab

Becca Bressler, Production Manager, Radiolab

  Martina Castro , Founder and CEO, Adonde Media

Martina Castro, Founder and CEO, Adonde Media

  Megan Detrie,  Independent Producer and Editor

Megan Detrie, Independent Producer and Editor

  Keisha "TK" Dutes,  Independent producer & Co-Host,  TK in The AM

Keisha "TK" Dutes, Independent producer & Co-Host, TK in The AM

  Hillary Frank,  Creator,  The Longest Shortest Time

Hillary Frank, Creator, The Longest Shortest Time

  Bethel Habte , Assistant Producer,  Radiolab

Bethel Habte, Assistant Producer, Radiolab

  Blair Imani,  Founder & Executive Director, Equality for HER

Blair Imani, Founder & Executive Director, Equality for HER

  Melissa Kiesche , Senior Vice President, Edison Research

Melissa Kiesche, Senior Vice President, Edison Research

  Jenny Lawton , Senior Editor, WNYC Studios

Jenny Lawton, Senior Editor, WNYC Studios

  Ashley Lusk , Director of Audience Development, WNYC

Ashley Lusk, Director of Audience Development, WNYC

  Kristen Meinzer , Co-Host,  By The Book

Kristen Meinzer, Co-Host,
By The Book

  Rekha Murthy,  Independent Podcast Strategist

Rekha Murthy, Independent Podcast Strategist

  Chiquita Paschal,  Independent Editor and Podcast Consultant

Chiquita Paschal, Independent Editor and Podcast Consultant

  Molly Schwartz,  Studio Manager & Podcast Producer, METRO

Molly Schwartz, Studio Manager & Podcast Producer, METRO

  Kathy Tu , Co-Host,   Nancy

Kathy Tu, Co-Host,
Nancy

  Veralyn Williams , Producer,  Radio Rookies

Veralyn Williams, Producer, Radio Rookies

Other presenters include:

Jennifer Hahn, Gimlet Media

Cori Murray, Yes, Girl!

Charli Penn, Yes, Girl!

Arwa Gunja, The Takeaway

Nora McInerny, Terrible, Thanks for Asking

+ And many more to be announced! 

 

Christina Norman, New York Public Radio

Shima Oliaee, Radiolab

Yolanda Sangweni, Yes, Girl!

Sarah Abdurrahman, The Nod

Ami Spishock, Fort William Artist Management

 

 

 

 

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2018 Conference Schedule


2018 Conference Schedule


November 13:
Main Stage

8:00 AM: Doors Open for check-in

9:00 AM: Opening Remarks + Keynote

+ 9:30 AM: Looking For Gold? Dig.

The most unique stories and sources rarely jump into your arms and ask you to run off with them. You gotta dig! Finding narratives, characters and information does not have to mean huge staffs or supercomputers (though those things help if you have 'em). Learn how to look at what’s in front of you, think about the story you're trying to tell or the big question you know is worth answering, and begin – one scoop at a time – to dig.

Moderator: Sitara Nieves (Executive Director of On Demand, Marketplace)/ Panelists: Madeleine Baran (Investigative reporter for APM Reports, and host and lead reporter In the Dark) + Caitlin Esch (Reporter-Producer, The Uncertain Hour)

+ 10:00 AM: Who Tells the Story of Our Future?

How do we use podcasting as a tool to ensure that we all tell the story of our future? Hear from women & non-binary podcasters of color in tech -- from medicine, cybersecurity, genetics, robotics, and blockchain; the importance of an intersectional feminist approach to tech-focused podcasting; and actionable ways to make the field more inclusive to diverse creators and listeners.

Moderator: Sam Riddell (Host, Inner Hoe Uprising)/ Panelists: Bridget Todd (Host, Afropunk Sessions) + Tatiana King Jones (Owner of ForAllNews and Host, FanBrosShow) + Janina Jeff (Host, In Those Genes)

+ 10:40 AM: The Data on Women as Listeners

According to Edison Research’s annual tracking study, The Infinite Dial, women make a bit less than half of the podcast listening audience. Come hear about their latest research comparing the total podcast listening audience to the female listening audience, with a look at awareness, consumption, device usage and more that’ll empower you to craft your audience strategy.

Presenters: Melissa Kiesche (Senior Vice President, Edison Research) + Megan Lazonick (Vice President, Edison Research)

+ 11:00 AM: Write Your Own Rules, Lead Like A Woman

Three founding females teach you how to empower your team, consistently entrust them with responsibility, and build confidence in their creativity, annihilating roadblocks and groupthink for good.

Panelists: Juleyka Lantigua-Williams (CEO, Lantigua Williams &Co. + Martina Castro (Founder and CEO, Adonde Media) + Nicaila Matthews Okome (Creator and Host, Side Hustle Pro)

+ 11:40 AM: Don't Kill The Vibe

Finding the right balance of energies on your show can be a toughie. From the chemistry between you and your co-host(s) to forging sincere connections with your guests. The hosts of Essence's Yes, Girl! podcast share candid anecdotes and lessons learned from how to strike the right balance and capture that magic on tape.

Presenters: Cori Murray + Charli Penn + Yolanda Sangweni (Co-Hosts, Yes, Girl!)

+ 12:00 PM: Local --> National

Two producers who’ve covered local news in podcasts with national resonance talk about how to shape the story, report on developing circumstances in real time, situate yourself appropriately within the narrative, and share a few key newsroom tactics that can work for any show. Presenters: Tracy Mumford (Co-Host, 74 Seconds) + Adizah Eghan (Producer, Snap Judgment)

12:30 PM: Lunch Break

+ 2:00 PM: What Any Podcaster Can Learn from Making a Daily Show

Making a daily podcast can be pretty challenging, especially when time and the news cycle never stands still. Pick up some tips and tricks from women who have to think very fast (and cut tape even faster).

Moderator: Shumita Basu (Host, reporter and producer, WNYC) Panelists: Irene Noguchi (Executive Producer, Today, Explained) + Stacey Vanek Smith (Co-Host, The Indicator from Planet Money) + Theo Balcomb (Managing Producer, The Daily)

+ 2:30 PM: Recentering the Story

Let’s bring the periphery into the center. We are recentering the narrative on voices that are often pushed to the margins, to everyone’s detriment — because we aren’t just counter culture, we make culture.

Moderator: Rebecca Lehrer (Co-Host, The Mash-Up Americans)/ Panelists: Amy Choi (Co-Host, The Mash-Up Americans) + Blair Imani (Co-Host, Hysteria & Founder & Executive Director, Equality for HER) + Keisha “TK” Dutes (Independent producer and Co-host, TK in The AM)

+ 3:00 PM: It’s Time to Choose New Sources of Inspiration

A brief manifesto on reaching new audiences by letting go of the old icons of audio and drawing inspiration from other stuff, delivered by someone who’s successfully adapted reality TV, exercise apps, and self-help books to make podcasts (and thinks that you should, too).

Presenters: Kristen Meinzer (Co-host, By The Book)

+ 3:15 PM: Edit or Regret it

Dun dun dun...

Hear from the editors of some of your favorite podcasts about their career journeys to becoming an editor, how to talk to your editor, and why you definitely need to have one.

Moderator: Phia Bennin (Senior Producer, Reply All)/ Panelists: Jenny Lawton (Senior Editor, WNYC Studios) + Wendy Dorr (Editor, Caliphate) + Emanuele Berry (Associate Editor, The Nod)

+ 4:00 PM: Diversity. It’s Not That Hard, But It’s Still Not Happening

We’ve seen the blind spot critics. We’ve celebrated new voices, telling underreported stories. But when it comes to hiring POCs at every level, there is still a huge representation gap. Why are so many organizations stuck? New York Public Radio’s Karen Frillmann and Veralyn Williams breakdown some of the challenges and attempt to figure out what needs to happen next.

Presenters: Veralyn Williams (Producer, Radio Rookies) + Karen Frillman (Executive Producer, WNYC Narrative Unit)

+ 4:30 PM: When Indies and Networks Get Boo’d Up

Real talk about the rewards and the challenges of an artist and an exec’s collaboration from both sides of the mic.

Presenter: Kaitlin Prest (Artist, Performer and Creator of The Heart podcast) + Leslie Merklinger (Senior Director of Audio Innovation, CBC)


November 13:
Second Stage

Werk It Presents: I Know How to Do That

Get in here for hands-on workshops that teach you the skills you need to build your podcast empire, taught by producers, hosts, marketers, lawyers, engineers, and all the other folks who support the creation of your favorite shows.

+ 10:00 AM: Designing for Purpose and Produce-ability

You have an idea for a podcast. Welcome to the club. How do you set that idea apart while laying down guiding principles to help you stay on course? Roll up your sleeves, breathe in that whiteboard marker, and DESIGN. In this session, we'll go from pie in the sky to pitchable, plannable, produceable… pie. Yum.

Presenter: Rekha Murthy (Independent Podcast Strategist)

+ 11:00 AM: How To Make A Team Run With Less Bullshit

The artists formerly known as the BuzzFeed PodSquad will show you of the structures, systems and language they use to try and make their work better and their team as successful as it can be. As an all-woman team producing audio at a company that’s not focused on audio, they faced their share of challenges and misunderstandings about the work they do and how they do it. Thanks to the PodSquad of the past and the one of the present/future, though, they’ve figured out some important ways of adapting, managing up, and standing together.

Presenters: Julia Furlan + Megan Detrie + Alex Laughlin

+ 12:00 PM: Starting from the Bottom Now We're Here: Podcast Tech for Beginners

This session goes out to all you indie indie podcasters out there working hard to make your podcast sound great in your in your pillow fort home studio. Sometimes it can be intimidating knowing where to start when there are so many shiny buttons. This workshop will explain the essential tools of the trade and how to manage those ProTools sessions with none of the jargon or nonsense. No experience or equipment required.

Presenter: Keisha “TK” Dutes (Independent producer and Co-host, TK in The AM)

+ 2:00 PM: Land A Sponsor

For indie podcasters, sponsorship is often the primary way to monetize. Megan Tan had to teach herself how to pitch and land sponsors when producing Millennial and this session will roadmap the tips and tricks she picked up firsthand as an independent trying to bankroll her dream and not go broke.

Presenter: Megan Tan (Independent Producer)

+ 3:00 PM: Market Your Show

With more than half a million podcasts out there, it can be challenging for listeners to find new shows that really resonate with their interests. In this session, we’ll go through the 6 stages of building a show, identifying, finding and growing your audience, and how to best market it organically (on little to no budget!). From press kits, to branding, to community building, and advertising, these interactive exercises will allow you to brainstorm, idea-share, and leave the session able and ready to deploy tactics to get your show out to the listeners that will love it most.

Presenters: Ashley Lusk (Director of Audience Development, WNYC) + Kat Brewer (Coordinating Producer, WBUR) + Nicole Butsis (Senior Manager, Podcast Marketing, Panoply) + Jennifer Hahn (Senior Manager of Marketing, Gimlet)

+ 4:00 PM: How to Make a Pitch (And a Budget!)

So you have a vision for your show, but now what? How do you craft an intriguing pitch to entice a network? Where do you find your funding? How much do things even cost!? Learn first hand how to make your pitch sparkle.

Presenter: Allison Behringer (Creator and host, Bodies)


November 14: 
Main Stage

 

8:00 AM: Doors Open

9:00 AM: Opening Remarks by Patricia Harrison & Keynote

+ 9:30 AM: Beyond the Buzz

How do you say something new about a topic that’s been widely covered? Throw your sources (and yourself) some curveballs. And listen. Really listen. A team of Radiolab producer-reporters take you through their process.

Presenters: Becca Bressler + +Bethel Habte + Shima Oliaee (Reporters for Radiolab)

+ 10:00 AM: Forecast the Future

Are we peak podcast? Are we in a bubble? Did the bubble just pop? Are you my mommy? Oh wow, STOP. Let’s listen to some of the most bold and brilliant brains in the biz talk about their strategies to grow shows and networks and discuss the risks they’re taking with ears tuned in to the future.

Moderator: Laura Walker (President and CEO, New York Public Radio) / Panelists: Erika Dilday (Executive Director, Futuro Media) + Christy Gressman (Partner, Night Vale Presents) + Kerri Hoffman (CEO PRI/PRX)

+ 10:30 AM: Womansplain This to Me

Well, actually, this session is about womansplaining: Don’t interrupt these women when they tell you how they approach making shows in traditionally male-dominated genres.

Moderator: Joni Deutsch (Host, Amplifier and Producer, She Says, WFAE) / Panelists: Adele Jackson-Gibson (Co-host, Rule Breakers)/ Angélique Roché (Host, SYFY WIRE's Geeksplain, Marvel Entertainment's Marvel's Voices and independent podcast The Radical Geeks) + Manoush Zomorodi (Founder of Stable Genius Productions and Host, ZigZag)

+ 11:00 AM: Creating the Unexpected

These producers know a thing or ten about how to keep you on the edge of your seat. We’ll share some lessons on how to approach crafting memorable stories—from standalones to serials—for podcasts such as Snap Judgment, This American Life, Radiolab, and The Habitat.

Moderator: Antonia Cereijido (Producer, Latino USA) / Panelists: Stephanie Foo (Freelance radio journalist and producer) + Lynn Levy (Host, The Habitat) + Molly Webster (Features Producer & Guest Host, Radiolab)

+ 11:45 AM: WNYC Studios’ Podcast Accelerator

Listen in as five aspiring podcasters pitch their show ideas, get feedback from top execs, and one of them wins support for a pilot and the chance to score a development deal with WNYC Studios!

Werk It attendees registered by October 15 will have the opportunity to send in a pitch for consideration. Instructions will be sent via email to attendees registered before that date. Finalists will be notified by email by November 1.

Emcee: Kathy Tu (Co-host, Nancy) / Panel of Judges: Paula Szuchman (Vice President of On Demand Content, WNYC Studios) + Emily Botein (Vice President of On Demand Content, WNYC Studios) + Christina Norman (WNYC)

12:30 PM: Lunch Break

2:00 PM: WNYC Studios’ Podcast Accelerator Winners Announced!

+ 2:05 PM: Jobs? Jobs! Jobs.

This lightning session invites any Werker who is currently hiring for roles with their company to join us on stage and share their job posting with our audience. Share your 30-second job description and find a fellow Werker to fill your gig!

+ 2:15 PM: Winners Are Quitters

Sometimes you gotta know when to hold ‘em and when to fold ‘em. These women speak candidly about their decisions to go freelance or start their own company (or otherwise bug waaaay out) and share some practical advice for anyone looking to set themselves up for success.

Moderator: Rebecca Carroll (Editor of Special Projects, WNYC) / Panelists: Rekha Murthy (Independent Podcast Strategist) + Chiquita Paschal (Independent producer and editor) + Jenna Weiss-Berman (Co-Founder, Pineapple Street Media)

+ 3:00 PM: Don’t Be a Burnout

How to thrive in a working world where figuring out how to balance your business obligations with your human being needs is only one part of the puzzle.

Presenters: Arwa Gunja (Executive Producer, The Takeaway) + Sarah Abdurrahman (Senior Producer, The Nod)

+ 3:20 PM: How I Learned to Stop Worrying and Love My Voice

As a host, Lauren Ober has experience training her voice to entertain, inform, sway, push, compel, etc. And she’s also noticed that women are conditioned not to use their voices and are policed at every turn about “up talking” or “vocal fry”. Nope. Lauren is here to talk about how there’s no one way to sound great, especially when you’re doin’ you.

Presenters: Lauren Ober (Podcast host and consultant)

+ 3:40 PM: Getting Un-Stuck In the Middle

There are a ton of different guides about how to go from an aspiring producer to an employed one. But once you’ve got a few years under your belt, how do you handle the ins and outs of finally being mid-career? You’ve got to assess your skills, negotiate salaries, build a professional network, fine-tune your brand, create long-term goals, and maybe, you hope, figure out how to balance your career ambitions with your personal life. Snap Judgment producers Adizah and Liz have banded together to navigate their mid-career plateaus, and together they’ll share tips on how you can make your way from good...to great

Presenters: Adizah Eghan (Producer, Snap Judgment) + Liz Mak (Producer, Snap Judgment)

+ 4:00 PM: Money as Muse

Producers and reporters often think of business negotiations and planning as the dirty part of work. Could a business operations audit be creative juice, fueling innovation? What if the P&L wasn’t the harsh reality but rather a key ingredient to authentic inspiration? Reframe what is now fraught and frustrating into fuel and you’ll be firing on all cylinders.

Presenter: Ellen Horne (Independent Producer + former Executive Producer, Radiolab)

+ 4:15 PM: Be a Boss, Start A Company, Have A Kid

Real talk about what it’s like to be an entrepreneur in a verrry male-dominated business, win all the bread (and a Grammy), work super hard, make time to be a partner and a parent, and be both sane and happy. Because you can do it, too.

Presenters: Ami Spishock (Founder/Co-Owner of Fort William Management) + Nora McInerny (Host, Terrible, Thanks for Asking)


November 14: Second Stage 

Werk It Presents: I Know How to Do That

Get in here for hands-on workshops that teach you the skills you need to build your podcast empire, taught by producers, hosts, marketers, lawyers, engineers, and all the other folks who support the creation of your favorite shows.

+ 10:00 AM: Engage Your Audience

Once you find your people, you want to keep ‘em engaged. This session will cover strategies around newsletters and engagement projects that keep your show on brand and on mission while hopefully raking in some sweet, sweet crowdsourced dollars.

Presenter: Charlotte Cooper (Audience Conversion Manager, New York Public Radio)

+ 11:00 AM: Write (And Get!) That Grant

We all know how tough it can be to sustain your podcast financially. Most of us go the sponsorship route, but have you thought about applying for grants? Learn the lay of the land from which foundations consistently award journalism and media grants to how the request for proposals process actually works, this session will give you the tips to use and the pitfalls to avoid when writing grant applications.

Presenter: Juleyka Lantigua Williams (CEO, Lantigua Williams & Co.)

+ 12:00 PM: Preserve Your Podcast

There is a big problem in the podcast universe. Like all popular mass mediums, podcasts are at risk of disappearing in the face of rapid shifts in platform, delivery, and recording technology.In this session, we want to tackle this issue head-on by walking audio-makers through the basics of archival preservation, and some simple steps they can take to preserve their audio against the threats of digital decay.

Presenters: Mary Kidd (Project Lead, Preserve This Podcast) + Molly Schwartz (Studio Manager & Podcast Producer, Metropolitan New York Library Council)

+ 2:00 PM: How to Negotiate and Still Keep Your Friends

While we often think negotiation is just about contracts or job offers, there are many more ways to apply those negotiating tactics in your everyday life and workplace. This session will offer advice on how to navigate a negotiation and come out on top with a win-win.

Presenters: Celia Muller (Corporate Counsel, New York Public Radio) + Bianca Grimshaw (Counsel, Gray Krauss Stratford Sandler Des Rochers LLP)

+ 3:00 PM: How to Be Inclusive and Not Mess It Up

As podcasters, we want to ensure that we all have access to information and learning tools to build and foster public safe spaces and productive conversations. This workshop aims to help participants understand that having positive, inclusive, and nuanced conversations can be fun and easy, especially when guided by a constructive learning tool. SafeWordSociety leads a conversation and activity using their Visibility Pack, a discussion-based card game that teaches and encourages players to have thoughtful, inclusive, and nuanced conversations with and about the LGBTQIA+ community.

Presenter: Kristen McCallum (Founder & Executive Director, SafeWordSociety)

+ 4:00 PM: Make a Career Move

Between them, Hillary Frank and Mary Harris have had a lot of jobs over the last decade. They’ve been hosts, producers, editors, executive producers, managing editors, a senior producer. In fact, after seven years of hosting The Longest Shortest Time, Hillary decided to become the show’s EP – and hire a new host – last year. They’ll explain why and how shifting your perspective can help you get closer to your actual goal.

Presenters: Mary Harris (Host, The Realness) + Hillary Frank (Host, The Longest Shortest Time)


+ 1:1 MENTORSHIP

Werkers registered by Oct 15 will be eligible to request a mentor. Mentors will be assigned in advance of the festival so you can make your arrangements to meet 1:1 during the fest.

+ Werk It x AIR: Ask An Engineer (By Appointment)

Having trouble with a session in Pro Tools? Not sure if you nailed the mix of your debut episode? Are you a one-woman podcast production team and you’re not sure where to turn for engineering advice? This special collaboration with Werk It and AIR offers the opportunity for 1:1 feedback from four women experts in all things engineering. Registered Werk It attendees can are eligible to sign up. Space is limited. (Deadline to request a 1:1 session: Oct 22 / Participants will be notified of their assignments by Nov 5).

Engineers include: Samantha Gattsek (Producer, Gender At Work) + Kimberly Junod (Radio Producer, Editor, and Audio Engineer) + Anne Pope (Freelance Audio Engineer) + Stephanie Lebow (Senior Audio Engineer, Latino USA)

This session is brought to you in partnership with AIR. AIR is a vibrant talent network of 1,200 makers powering public media and podcasting. Founded in 1988, AIR identifies, cultivates and deploys producers and independent storymakers who create innovative work, challenge and inspire other media makers, and find resources in digital, broadcasting, and podcasting.

November 13 + 14:
1:1 Sessions


Note: Schedule and presenters are subject to change, the Werk It producers routinely add more sparkle and also life happens. Check back regularly and subscribe to our newsletter for updates!

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Live Events


Live Events


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Werk It will be curating live podcast tapings and other events during the week of November 12-17, 2018 at venues all across New York City. Tickets to the live podcasts tapings are available nowAll Werk It attendees must purchase their tickets to these live events separately.


Monday, November 12

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On Being
With Guest Claudia Rankine

Venue: The Kaye Playhouse at Hunter College, 7pm

Host Krista Tippett will sit down with poet, essayist, and playwright Claudia Rankine (Citizen: An American Lyric) to discuss questions such as: What does it mean to be human? How do we want to live? A Peabody Award-winning radio show and podcast, On Being features conversations about the big questions of meaning in our 21st century lives and endeavors—spiritual inquiry, science, social healing, and the arts.


Tuesday, November 13

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The Read
Venue: Knockdown Center, 8pm

Join Kid Fury and Crissle for a live taping of their weekly podcast covering hip-hop and pop culture's most trying stars. Throwing shade and spilling tea with a flippant and humorous attitude, no star is safe from Fury and Crissle unless their name is Beyoncé. (Or Blue Ivy.)

As transplants to NYC, The Read also serves as an on-air therapy session for two friends trying to adjust to life and rats in the big city.

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Nancy
with special guest cameron esposito

Venue: Bell House, 7:30pm

Nancy is a critically-acclaimed podcast featuring queer stories and conversations, and hosted by two best friends, neither of whom are named Nancy. It’s a podcast about how we define ourselves, and the journey it takes to get there.

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HBR Live: Women At Work
self-disclosure at work (and behind the mic) without oversharing
Venue: The Jerome L. Greene Space at WNYC, 6:30pm

Join the Women at Work podcast as they share stories, research, and practical advice for strategic self-disclosure, and then take time for audience questions/reflections. The panel will feature all three Women at Work hosts (Amy Bernstein, Nicole Torres, Sarah Green Carmichael) and guest expert Columbia Business School professor Katherine Phillips. Women at Work producer Amanda Kersey will moderate.


Wednesday, November 14

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This Movie Changed Me
with guest Justin Sayre

In partnership with newfest
Venue: The jerome L. Greene Space at wnyc, 7pm

One fan talking about the transformative power of one movie. This Movie Changed Me offers an unexpected take on pop culture, transporting listeners inside the world of movies by celebrating our intimate relationships with them. It’s not a movie review podcast; it’s a conversation. From On Being Studios, hosted by Lily Percy.

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Generation Women
Venue: Caveat, 7pm

Generation Women is a cross-generational storytelling night in New York City. Each month, five women of note read an original piece on a theme. Of those women, one is in her 20s, her 30s, her 40s, her 50s, and her 60s+. Generation Women celebrates and amplifies women’s voices and creativity. Our diverse line-ups will make you laugh, cry, and think. We’re a unique, intimate female literary salon that brings together women of all ages. Hosted by Georgia Clark.


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Thursday, November 15

My Best Break Up
Venue: The Jerome L. Greene Space at WNYC, 7pm

Come see a live tapings of a brand new podcast from Hello Sunshine! Comedian, author, and podcast veteran Maeve Higgins gets the story behind the break ups that transformed her guests’ lives, whether it’s leaving a relationship or calling it quits with social media to coping with addiction or leaving a religion. Where did that break up take them? Because sometimes the best beginnings start with an ending.

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Don’t Tell My Mother!
With Guests Alysia Reiner, Jo Firestone, Ester Dean, Lonnie Bee plus musical comedy duo, Reformed Whores
Venue: Bell House, 8pm

Don't Tell My Mother! is an award-winning comedy event where amazing actors from film and TV share true stories they'd NEVER want their moms to know. Based in L.A., the show is coming to NYC for one-night only with guests Alysia Reiner, Jo Firestone, Ester Dean, Lonnie Bee and musical comedy duo Reformed Whores! Created by DreamWorksTV executive Nikki Levy, past performers include Kate McKinnon, Tracee Ellis Ross, Lance Bass, Teri Hatcher & more!

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Yeah She Did
Venue: Caveat, 7pm

Yeah She Did a storytelling series that shines a light on the sheroes that should have been. A lineup of female comedians, writers, and storytellers join forces to share the stories of some of the greatest women the world has ever known (but history forgot). From early radio to the TV newsroom to podcasts, women have been kicking butt and taking names in the broadcasting world - but you might not have heard the stories of those trailblazers.

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No Man’s Land
Venue: The Wing, DUMBO, 7pm

Join The Wing as we celebrate the inaugural episode of No Man’s Land, our radical history podcast about women who were too bad for your textbooks. In-house historian and host of the No Man’s Land podcast, Alexis Coe, will lead an evening inspired by the women who refused to follow the rules.


Friday, November 16

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NPR’s Code Switch Live from New York
wITH gUESTs chef Marcus Samuelsson and Denice Frohman
Venue: Harlem's World Famous Apollo Theater, 8pm

Join Code Switch hosts Shereen Marisol Meraji and Gene Demby for a conversation on race, culture, and identity live from Harlem's World Famous Apollo Theater. Shereen and Gene will be joined by chef Marcus Samuelsson and Denice Frohman, with Grammy-nominated drummer, percussionist, composer, and educator Bobby Sanabria providing music for the evening.


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Saturday, November 17

Classical Up Close: Joyce DiDonato and the Brentano String Quartet
Venue: The Jerome L. Greene Space at WNYC, 7pm

In this exclusive New York engagement presented by WQXR, DiDonato and the Brentano Quartet perform selections from Into the Fire for an intimate crowd at The Jerome L. Greene Space. Clemency Burton-Hill, WQXR’s Creative Director and host of the podcast Classical Fix (BBC 3 Radio), emcees.  

 

 

Photo credit: Mindy Tucker, Werk It 2018
Sign up for email updates to be the first to know about ticketing and guest announcements.

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Frequently Asked QUestions


Frequently Asked QUestions


 

+ Who is Werk It for?

Werk It is for women+ in all stages of their careers currently working in or hoping to break into audio and digital media. Past attendees have come from 23 states and 13 countries. They have been producers, hosts, writers, reporters, editors, engineers, social media managers, marketers, sound designers, video producers, and more.

Last year, 34% of attendees were employed by public media companies, 27% by for-profit media companies, 19% worked at nonprofits or academic institutions, and 20% were freelancers. Join the brightest women leaders in audio as we make each other better, unleash our powers for good and muscle through some uncomfortable conversations. (Lunching, drinking and general merriment will also be provided.)

Although Werk It is focused on empowering women, we encourage podcasters and podcast fans who identify as genderqueer, non-binary, or other who feel inspired by what we’re doing to join us at the festival and be a part of our community.

+ I'm not a podcaster right now. Can I come?

Yes!

+ Who produces Werk It?

Werk It is a production of WNYC Studios.

Executive Producer: Jennifer Keeney Sendrow
Senior Producer: Denise Bennett
Technical Director: Ricardo Fernandez
Video Producer: David McLean
Production Coordinators: Amber Wright + Julia Dodson
Line Producers: Melissa LaCasse and Alicia Allen
Designers: Sahar Baharloo and Billy Graves
Digital and Social Media Producers: Caroline English and Kim Nowacki
Marketing: Theodora Kuslan and Ashley Lusk
Publicity: Jennifer Houlihan Roussel and David Cotrone
Legal: Celia Muller, Janna Freed, Ivan Zimmerman, and Cindi Kim
Sponsorship: Gwendolyn Pointer and Hal Trencher
Development: Caledonia Kearns and Molly Hindenburg

+ Why does Werk It exist?

Werk It launched in 2015 with a grant from the Corporation for Public Broadcasting to expand women’s voices in podcasting. At the time, our research showed that only 20% of all podcasts in the iTunes top 100 chart were hosted by women. Our mission is to get to 50% or more. By giving women opportunities to learn new skills and make professional contacts, Werk It is one way we will get there.

+ What's the vibe, sister?

Smart, honest, inclusive, witty, wonderful.

+ I want to go to Werk It, but I don't know how to ask my employer to pay! How do I pitch my boss?

First piece of advice: Lean in! You don't get anything in this world if you don't ask. Second, consider the following pitches to help make your case:

  • The Technical Pitch: WERK IT is going to make me a better writer, editor, and booker. I'm going to learn from some of the most talented and successful producers and hosts in the business.
  • The Altruist Pitch: I am going to take such fierce notes that I can bring back everything I learn to our team (even the dudes!) and share the wealth of knowledge.
  • The SOS Pitch: We need more help! I'm going to meet so many high-powered/talented/creative/well-connected women who will ultimately help us build a brain trust and source talent.
  • The Hard Sell: If you're committed to supporting female professionals, prove it. This is a very real way to do that. Werk It is, after all, the only all-female podcasting festival on the planet.

+ I can't make it both days, is there a one day pass?

There is only one type of registration and it is a two-day pass. This registration also gets you access to sign-up for our 1:1 programs and an invite to our closing reception.

+ I can't make it afterall. Can I get a refund or transfer my registration?

Per the ticketing policy outlined on our Eventbrite registration page, refunds or transfers are not permitted.

+ When will the full schedule be announced?

It's live for 2018! Sign up for our newsletter to be notified about new editions.

+ How are presenters at Werk It compensated?

Our festival is here to promote equity, empower women, and recognize the amazing work that women do.

Everyone who appears on stage during the two-day Werk It conference receives free access to attend both days of programming and get all the benefits that come with it (meals, access to networking and mentoring events, etc.). We promote their participation in our festival marketing efforts, and after the festival we offer them access to any photos, audio, and video we make of their appearance for their personal use going forward. We offer to cover the cost of flight or train transportation as well as overnight accommodation for all US-based presenters we invite who reside outside the NYC metro area. In special circumstances that don’t fit our usual approach, we work with the presenter to reach a fair solution that is similar to what the other presenters are offered. Keynote speakers who we have commissioned to write a wholly original talk to present at Werk It are offered an honorarium. We also provide a very modest honorarium for independent freelancers, recognizing that the time they spend contributing to Werk It, while valuable to them, isn’t subsidized by an employer.

For the ticketed evening events that are a part of Werk It, we make individual arrangements with the participating shows and venues.

+ Is there a Podcast Bootcamp in 2018?

No, we aren't including a Podcast Bootcamp program as part of Werk It 2018, but new and aspiring podcasters are still very much welcome to join us. Sign up for our newsletter and we'll let you know next time we do a Bootcamp.

+ What's the deal with the Podcast Accelerator?

All Werk It attendees registered by Oct 15 will receive instructions via email about how to submit their pitch to be considered for the 2018 Werk It Podcast Accelerator competition. Finalists will be notified by Nov 1 and will present their final pitches on stage during the fest on Nov. 14 for a chance to land a pilot with WNYC Studios.

+ Is there a designated hotel for Werk It in 2018?

Not officially, but our friends at Wythe Hotel in Brooklyn are extending a 15% discount to all Werk It attendees who'd like to stay there. Click here to apply the promo code and reserve your stay.

+ How can I get to Knockdown Center?

Take a taxi, an NYC bus, or hop on the shuttle bus that'll be running to and from the Jefferson stop on the L train at the beginning of each day. There is parking for your bike or your car on site. Detailed directions are here.

+ Can I work at Werk It? Or volunteer? Or intern?

We’re not hiring right now. If we do have opportunities, you’ll find out by signing up for our email updates.

+ Can men attend?

The daytime sessions of Werk It are created by and for women. We also encourage people who are genderqueer, gender non-binary, or other who feel inspired by what we’re doing to join us at the festival and be a part of our community. Men are very much welcome to purchase tickets to the live podcast tapings in the evenings, and our podcast feed contains wisdom for all ears!

+ Do you offer scholarships?

We will offer a limited number of scholarships in order to ensure a robust mix of participants including students, freelancers and nonprofit employees who would otherwise be unable to attend. Scholarships cover conference registration but not travel expenses. Deadline for scholarships closed on July 1, 2018.

+ Is Werk It accessible to people with limited mobility?

The Knockdown Center's main spaces are fully accessible complete with ramps and accessible parking. The backyard has limited accessiblity.

+ Can I sponsor this event?

Yes! Please do. Email werkit@wnyc.org to inquire about sponsorship opportunities.

+ Can I pitch a session idea?

Yes, but our open call for pitches for Werk It 2018 closed on July 1, 2018.

+ How can I find out when updates are made to the schedule and speakers?

Sign up below to get emails from us.

+ I have a question that wasn't answered here, how can I get in touch?

Email us at werkit@wnyc.org.

 
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Updates


Updates


 

Venue: Knockdown Center

52-19 Flushing Avenue
Maspeth, NY 11378 


Leadership support for Werk It is provided by the Corporation for Public Broadcasting. Additional support is provided by the New York City Mayor’s Office of Media and Entertainment.

 
 

SIGNATURE SPONSORS FOR WERK IT INCLUDE CAPTERRA, ART19, STITCHER,
AND THE YALE SCHOOL OF MANAGEMENT.


Thank you to our 2018 programming partners.